I love this moment by Delta. They used social media to interact with a celebrity, then turned it into an onboard moment that got them even more positive attention. Airlines don’t do this enough. Given, they get their teeth kicked in on a regular basis. Trying to personalize the relationship more with customers is difficult but rewarding.
Have you ever had a flight that was delayed or cancelled? Did the airline move you to another airline so you could get where you needed to go? Do you think it’s fair for an airline to move some passengers to another airline during delays or cancellations but not move others?
Airlines worldwide were directed by China to comply with their demands to show places like Taiwan as part of China. After some initial noise by the airlines and the US government, US-based airlines appear to be complying.
Delta was really the first to start rolling out new benefits recently to folks purchasing Comfort Plus their premium economy product. They seem ready to do away with the program before anyone else copies them.