Like MileagePlus Cards On Facebook And Get….

I have no idea.  I saw the following button when I logged into my United Airlines MileagePlus account this morning.

United MileagePlus

Might be new, or I might have missed it during previous trips to the website.  It doesn’t stand out too much on the page.

So, I bit.  I clicked over to their Facebook page and liked it.  Nothing happened.  In fairness, it’s only been about an hour.  I don’t see any notes on their page about what you get in return, nor have I received any FB message or e-mail.  There’s some marketing copy at the top of their page about some sweepstakes if you fill out a quiz.  I doubt that’s the “prize”, but if it is, meh.

This certainly falls under the category of reasons I don’t like Facebook.  Or, maybe I just don’t like poorly run marketing campaigns.  When using a call to action and linking it to something in return, it’s a tad more rewarding if you actually spell out what that thing is.

Stay tuned for more developments….

The post Like MileagePlus Cards On Facebook And Get…. was published first on Pizza In Motion.

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  1. They had this same thing a while back….and they didn’t ever give miles or anything. I think they’re just assuming you’d “like” to be kept up to date on news about the cards themselves and other things.

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