IT’S OFFICIAL: Hyatt Making Big Changes To Their Loyalty Program

There are a ton of Hyatt changes out today. I’m going to have at least a few more posts to cover the details, especially since Hyatt is my primary loyalty program. But, here’s the high level bits:

3 Ways American Airlines Could Keep My Loyalty

Call it the “blah-ification” by a thousand cuts. That’s the case with the American Airlines AAdvantage program over the past couple of years. While there have been occasional positive changes, the negative tweaks have me trying to think logically.

Hyatt’s CEO Talks About Loyalty, Gives Some Hints On Strategy

Hyatt’s CEO, Mark Hoplamazian, gets candid about a number of key topics in the hotel industry. He talks about loyalty, the upcoming merger of Marriott and Starwood, and where he thinks Hyatt is going in the future.