Purchasing Elite Status For Only $450. For Coffee.

ByEdward Pizzarello

Okay, so it’s not as sexy as American Airlines Executive Platinum status.

But, Starbucks is selling a unique $450 gift card, featured on Gilt.  It’s a 20-gram etched stainless steel card that, according to the article, actually costs more to make than what they are selling it for (the card comes with a $400 Starbucks credit, so the “card” is valued at $50).

It also comes with Starbucks “Gold” status, which to the detriment of my wallet my wife has had for some time.  You normally have to buy 30 items from Starbucks in a year to obtain this status.

I would think that most people willing to buy a $400 Starbucks gift card already have Gold status, but who am I to turn my nose down to free status?  🙂

My goal in life is to fill my family’s passports with stamps, creating buckets of memories along the way. You’ll find me writing about realistic ways for normal people to travel the world, whether you’re on a budget or enjoy luxury. I also enjoy taking us on the occasional detour to explore the inner workings of the travel industry.

2 Comments

    1. Guess it shouldn’t be hard to believe they could sell 5,000 of these given how many customers they have. And, for the amount of press they for, probably worth the expense.

      Reply

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